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Want to enhance your SEO strategy with influencer generated brand awareness? The vast network of bloggers and social influencers at WebpageFX can boost your online presence and help drive sales. If you'd like to speak with one of our Internet marketing experts, you can reach us at 855-601-5359. Sponsored posts from WebpageFX include:
- Influencer casting from our large directory of bloggers who start a positive conversation about your brand.
- Custom campaigns that target your customers through influential, blogger-created content.
- Dedicated support from our strategists to maximize online engagement and implement the best SEO practices.
On this page, we’ll take a look at the importance of influencer marketing and how influencer marketing services from WebpageFX can help your business reach new heights online.
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What is influencer marketing?
Influencer marketing is the process of getting high-profile figures in your industry to talk about your business online. In other words, influencer marketing is a form of building relationships that helps brands earn loyal customers.
With the increasing popularity of social media, people have the ability to share their opinions about brands and products with little effort. Influencer marketing allows you to harness this power, connect with influencers in your field, and invite them to share about your products and services on their websites, blogs, and social platforms.
Influencer marketing plans from WebpageFX
|Features||Basic Plan||Aggressive Plan||Premium Plan|
|Total Influencer Advertising Spend||$12,000||$18,000||$30,000|
|- Influencers w/ 5k - 100k Monthly Pageviews = $1k|
|- Influencers w/ 100k - 400k Monthly Pageviews = $4k|
|- Influencers w/ 400k - 700k Monthly Pageviews = $8k|
|- Influencers w/ 700k - 1M Monthly Pageviews= $12k|
|- Influencers w/ 1M-2M Monthly Pageviews= $16k|
|- Influencers w/ 2M-4M Monthly Pageviews = $20k|
|Social Amplification by Influencers||$2,000||$10,000|
|Possible Impressions Across All Platforms||2 Million||8 Million||20 Million|
|Target Audience Research||✓||✓||✓|
|Competitor Intelligence Report||✓||✓|
|Demographic and Interest Research||✓||✓||✓|
|Influencer Strategy Development||✓||✓||✓|
|Hiring and Contracting Influencers||✓||✓||✓|
|Communicating with Influencers||✓||✓||✓|
|Dedicated Outreach Specialist to Ensure Brand Standards and Key Messages are Upheld||✓||✓||✓|
|Fact Checking Before Publication for Factual Inaccuracies and Brand Misrepresentation||✓||✓||✓|
|Targeted Keyword Research||✓||✓|
|Influencer Matching Report (Pick Your Publishers)||✓||✓||✓|
|Google Analytics Setup w/ Conversion Tracking||✓||✓||✓|
|Unique Tracking Code Development||✓||✓||✓|
|Ongoing Monthly Traffic & Goal Reporting||✓||✓||✓|
|Social Media Monitoring Interface Access||✓||✓|
|Keyword Rank Checking||✓||✓|
|Industry Intelligence Reporting||✓||Minimum Monthly Investment||90 days||90 days||90 days||Campaign Advertising Spend||$12,000 spent on Influencers||$20,000 spent on Influencers||$40,000 spent on Influencers||Campaign Setup & Management Cost (One Time)||$4,000||$6,000||$10,000|
|Development of Media Kit||✓||✓||✓|
|Development of Creative Brief with Key Messages||✓||✓||✓|
WebpageFX will work with you to research your target audience, identify key influencers in your industry, and invite them to share about your products and services.
Our team of outreach specialists will identify the opportunities with the greatest potential for your business. We’ll even conduct competitive analysis so you can outrank competitors online.
We also offer social amplification to help you promote new content across Instagram, Facebook, Pinterest, and Twitter. We’ll also set up Google Analytics to track conversions, custom goal completions, and traffic from influencer referrals.
Best of all, we’ll handle all the legal aspects of the campaign — like contract agreements — so you don’t have to deal with the headache.
Benefits of influencer marketing
Consumers trust peer opinions more than advertising. In fact, studies show that word of mouth marketing generates twice as many sales compared to paid advertising. On top of that, 40% of people have purchased an item online after seeing it used by an influencer on Instagram, Twitter, Vine, or YouTube.
Influencer marketing benefits every industry, and it’s most helpful for customers buying a product for the first time — especially if it’s expensive.
But that’s just the tip of the influencer marketing iceberg.
Let’s take a look at some of the major benefits of influencer marketing:
More sales leads and conversions
Every time an influencer talks about your brand, you have the potential to earn new leads. That’s because each tweet, post, or discussion is a ringing endorsement for the quality of your business.
In fact, studies show that 51% of marketers attract better quality prospects by adding influencer marketing to their digital strategies.
Since influencer marketing earns more leads for you, you’ll also get more customer conversions.
After you have your new leads, you can nurture them the same way you’d help any other lead become a customer. But since you’re earning more leads through influencer marketing, you’ll also earn more customers through your lead nurturing — even if your rate of conversion stays the same!
Influencer marketing is incredibly cost-effective with ROIs of 650% or more.
With that great ROI, influencer marketing offers you an impressive return for a minimal investment.
Influencer marketing directly impacts brand awareness by placing your business in front of a new customer audience. That new audience means qualified traffic and potential customers coming to your site every day. All you have to do is convert them!
When influencers promote your business, they’re vouching for your brand in terms of reliability, integrity, and overall credibility. Customers are motivated by word of mouth marketing, and they respond to the opinions of people they trust.
This means that a positive mention of your product by an influencer earns you instant credibility with their audience. That audience could be 15,000 Facebook friends, 100,000 Twitter followers, 25,000 LinkedIn connections, and much more depending on the people you want to reach.
Improved SEO signals
In addition to social benefits, influencer marketing can help your website rank higher in search results for keywords and phrases related to your business.
The number and quality of backlinks to your website are important SEO ranking factors. And the more backlinks your website receives from authority sites, the higher you will appear in search engine results.
Influencer marketing gives you the opportunity to create more authority links to your website as you partner with respected figures in your field. This is extremely important because more people will be able to find your business, contact you, and ultimately become clients.
WebpageFX is a top influencer marketing company
An award-winning Internet marketing company, WebpageFX can help you enhance your online presence to reach more customers and earn more revenue.
We work to earn the highest ROI for our clients, and our client retention rate is nearly 100%.
When you choose influencer marketing services from WebpageFX, you’ll receive access to our experienced team of influencer marketing specialists who will guide you through every step of the process and help you connect with top influencers in your industry. Our team is dedicated to our clients, and we will go above and beyond to ensure the success of your influencer marketing campaigns.
Want to learn more about how influencer marketing plans from WebpageFX can help you reach more customers and earn more revenue online?
Contact WebpageFX to speak with a strategist and launch your influencer marketing strategy!